DesignInteriorPolish Design

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The concept of „Huawei Youniverse” is about an experience oriented high-tech store designed on fundamentally modern trends, personalised customer experience and omnichanneled retail strategy.

The need to apeal and support the customer interest is the key to the in-store experience. By creating a new own “store brand” based on “customer” and his “universe” the brand can increase the inerest to the retail products.

Creation of a modern tech-focused community that will promote the brand itself as the physical store in the certain location as well as globally. This is the ideal scenario of the social media recognition and increasing Huawei position in relation to the main competitors. The imperative for traditional retailers is to create a cross-channel offering, one in which their customers have the same experience online as in their stores, and can move between the two channels without friction – this is called the “seamless retail experience”. The same model we integrate into the whole design concept of “Youniverse”.

Customer looks for seamlessness and consistency across the touch points along shopping journey. All sensual experiences are included along the path in Huawei store. The store concept blurs boundaries of sensual and digital experiences.

Design by Igor Romaniuk, Izabela Kowalska, Marcin Boratyn

Visualization @niuanse

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PRESENTATION _HUAWEI_ARS

PRESENTATION _HUAWEI_ARS

ArchitectureDesignFoodInteriorPolish DesignTechnology

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The year 2018 has enriched the ARS Retail Group portfolio with many interesting project not olny in retail but also in office sector.
We have completed several interesting conceptual designs for Polish and foreign brands such as TIM, Cemex Polska, Trespass, Nespresso, Arkady Wrocławskie, Poznań Plaza, L’Oréal ???

Thank you for trust!
hasztag # arsretail hasztag # arsdesign hasztag # warsaw hasztag # arsoffice hasztag # desin hasztag # polishdesign
rok2018

DesignInteriorPolish DesignTechnology

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ARS Retail Group & BGŻ BNP Paribas continues fruitful cooperation!
For a month now, we have been able to watch the renewed branch of BGŻ BNP Paribas at Francuska Street in Warsaw.

We were responsible for developing the concept and  supervision on the implementation of the project.
Design by Karolina Czapska, Igor Romaniuk
Thanks for the cooperation :)

#design #koncept # #banks #banks #bnpparibas #arsretail #arsoffice

More you can find : HERE

Also see 360 walk  – small concept

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